Topics: Branded Podcasts

Topics: Branded Podcasts
Hot Pod

#Sponcon and Chill

Did you know that Netflix has podcasts? Like, a whole bunch of them? And did you know that those podcasts, overt in advertising purpose as they are, are little more inventive and interesting than one would otherwise expect? Netflix’s growing portfolio of audio #sponcon was the subject of a Vulture piece I wrote last week, […]

June 11, 2019
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The Bill Clinton Show

Another Clinton, another podcast.

May 3, 2019
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Pacific Content acquired by Rogers Media

Here’s what you need to know. (O Canada!)

May 2, 2019
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Mailchimp’s Changing Relationship

Here’s a joke that folks persist making in my general direction: “Once Mailchimp stops advertising, will the podcast industry just collapse?” (In fact, I heard it just last week! Alas, my eyes, they have lost all motor function required to roll.) The snark is, for the most part, a testament to the skepticism that continues […]

April 18, 2019
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Governments have podcasts, too

It’s been quite a week for the British government. The prime minister lost a major vote with serious constitutional implications by a historically large margin, and it’s still very unclear whether anyone will be able to figure out what Brexit really entails by the March deadline. And while all of that was going on, the Department for International Trade (DIT) dropped its very own podcast, Local to Global

January 19, 2019