published January 25, 2019

The MIDAS touch

Earlier this week, RAJAR, the official body for measuring radio audiences in the UK, released the results of their MIDAS survey for 2018 Q4. From a podcast perspective, the Q4 MIDAS results have a few key takeaways worth unpacking.

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Caroline Crampton is a UK based journalist who has been writing about podcasts since 2014. Her journalism has appeared in publications including the Guardian, Lenny, the New Statesman and the Millions. She is a regular speaker and media commentator on the state of the podcast industry.