Hot Pod Archives

Tag: The Message

Hot Pod

Turns out people really like podcasts after all (and now we have numbers to prove it)

Welcome to Hot Pod, a newsletter about podcasts. This is issue 149, published January 30, 2018. One month in. When Apple rolled out its long-awaited in-episode podcast analytics last month, part of the anxiety (and excitement, really) was finding out whether, essentially, the world would end. Which is to say, whether this whole podcast thing […]

January 30, 2018
Hot Pod

“A step in the right direction,” but “I want more…”: The industry reacts to Apple’s podcast changes

Welcome to Hot Pod, a newsletter about podcasts. This is issue 124, published June 20, 2017. Industry responses to the Apple analytics news. Last week’s newsletter was super heavy on my own analysis on the matter, and to balance things out, Iā€™m course-correcting this week with a handy-dandy roundup of some of the more interesting […]

June 20, 2017
Hot Pod

Get ready to binge-listen to Serial’s new spinoff S-Town: All 7 episodes will drop at once next week

Welcome to Hot Pod, a newsletter about podcasts. This is issue 112, published March 21, 2017. Missing Richard Simmons dropped its final episode yesterday, two days before it was originally scheduled for a wide release. The episode was released to Stitcher Premium subscribers on Sunday ā€” Midroll had previously indicated that those subscribers would’ve gotten […]

March 21, 2017
Hot Pod

Hot Pod: Slate tries a rolling audio mashup to cover Election Day live

Welcome to Hot Pod, a newsletter about podcasts. This is issue ninety-five, published November 8, 2016. Happy Election Day (oh dear god). Three quick stories with that sweet, sweet podcast-angle (#onbrand): 1. Avail yourself with dueling podcast columns on the subject: The New Statesman, “How to use podcasts as U.S. election therapy,” and Wired, “Fed-up, […]

November 8, 2016
Hot Pod

The podcast industry puts on a too-big blazer and tries to impress the old guy at the party

The dog and pony show. Yesterday saw the second annual IAB Podcast Upfronts, the industry event meant to drum up interest in the medium among ad buyers. The day’s programming ā€” which was long, exhausting a full-day affair that ran over eight hours that nearly drove me to my first cigarette in a long while […]

September 8, 2016
Hot Pod

Can a political podcast avoid being overtaken by events?

A design challenge for political podcasts. I’ve spilt a fair bit of ink on election-related podcasts over the past few weeks here on Hot Pod, and perhaps just as well: For any serious news media endeavor, the U.S. presidential elections is a fundamental reason for being, and for the professionalizing layer of the emerging podcast […]

August 23, 2016
Hot Pod

A new player aims to bring the podcast advertising analytics some want (and others fear)

Art19 steps into the spotlight. “We’re not really pulling ourselves out of beta,” said Sean Carr, cofounder and CEO of Art19, a California-based tech startup that’s built a podcast hosting, monetization, and distribution platform. “We’re just ready to make some noise and draw attention to ourselves.” And you should, indeed, pay attention. Art19 organized a […]

August 9, 2016
Hot Pod

New podcasts, more existential public radio talk, and progress on intern wages

Factsheet. I’m all about those 30,000-foot views. Last week, the Pew Research Center published its respected State of the News Media 2016 report, a dependable resource of material for media nerds to geek out over. Like previous versions, this year’s report comes with a dedicated podcasting section, and for the most part, it does a […]

June 21, 2016
Hot Pod

Is “Why doesn’t audio go viral?” the wrong question to ask?

Acast hires WNYC’s Sarah van Mosel to head up revenue efforts. It’s been a while since I’ve heard something official coming out of Acast, the Swedish podcasting company looking to move into the American market. But when news comes, it comes with force, and often with the unfortunate side-effect of leaving my inbox in flames. […]

December 1, 2015
Hot Pod

Revisiting the question: Why doesn’t audio go viral?

Why audio doesn’t go viral, revisited. Do you remember what you were doing back in January 2014? I do. I was freezing my butt off in one of the colder New York winters, working on weird projects while collecting a meager paycheck from a strange little job that seemed to go nowhere, fast. But for […]

November 24, 2015