Hot Pod Archives

Tag: podcasts

Hot Pod

Google wants to do for podcasts on Android what Apple did for podcasts on iOS

GOOGLY EYED. You might have already heard about Google’s new strategy around podcast servicing on Android devices — I briefly linked to it last week after my whole spiel on the Apple HomePod — that the search giant announced through the content marketing blog of Pacific Content, the Canadian branded podcast studio. The announcement was […]

May 1, 2018
Hot Pod

Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax

MEASUREMENT BITE. Been a while since we’ve checked back into what is arguably the most important subject in the podcast business. Let’s fix that, shall we? “The good news for podcasters and buyers is measurement challenges are 97 percent solved,” Midroll Media CRO Lex Friedman said on a podcast panel at the National Association of […]

April 17, 2018
Hot Pod

Homepages may be dead, but are daily news podcasts the new front page?

Paywalls and prospects. I’ve always been curious about Stitcher Premium. There are several reasons for this. The first and most prominent is a matter of my inbox: over the past few months, I’ve seen an uptick in messages from creators asking about the pros and cons of working with the paywalled premium podcast platform. Some, […]

March 27, 2018
Hot Pod

Alexa, can you get my kid to brush his teeth? (Oh, and Alexa? How exactly can I make money with you?)

Chomping at the bit. “Gimlet is a multimedia storytelling brand, not just a podcast network,” declared Jenny Wall, the company’s newly hired chief marketing officer, in a Fast Company piece in January. That identity refashioning is mostly tethered to Gimlet’s increasingly formalized dealings with Hollywood, but it’s beginning to rear its head in other intriguing […]

March 6, 2018
Hot Pod

Today, Explained, explained: Vox enters the daily news podcast race with a comma-happy, personality-driven show

Quick preamble: I was working on my taxes yesterday when I realized that last Thursday marked the two-year point since I incorporated Hot Pod Media LLC. To celebrate the occasion, I’m hauling an old Hot Pod feature out of retirement just for this issue: the unnecessary deployment of irrelevant GIFs. Thanks for being a reader, […]

February 13, 2018
Hot Pod

Can public radio powerhouse WNYC navigate a crisis of its own making?

“The Troubles.” We’re three months into New York Public Radio’s reckoning with sexual harassment and an organizational culture that allowed for bullying and discriminatory behaviors that have especially hurt women and people of color. (See here, here, and here.) And it’s far from over. Boris Kachka, writing for New York magazine’s The Cut (where the […]

February 6, 2018
Hot Pod

Turns out people really like podcasts after all (and now we have numbers to prove it)

Welcome to Hot Pod, a newsletter about podcasts. This is issue 149, published January 30, 2018. One month in. When Apple rolled out its long-awaited in-episode podcast analytics last month, part of the anxiety (and excitement, really) was finding out whether, essentially, the world would end. Which is to say, whether this whole podcast thing […]

January 30, 2018
Hot Pod

Subcast wants to bring podcast publishers and smart-speaker users together

First-tinkerer advantage. There should be little doubt over who will set the terms for voice-first computing in its early going, whether via smart speaker or whatever comes immediately after that. Barring the apocalypse (in which case, we’ll be doubting a great many other things), it’ll be some combination of Amazon, Google, and/or Apple, though it […]

January 23, 2018
Hot Pod

Who needs video? Slate is pivoting to audio, and making real money doing it

Slate Outlook. This is a tad newsier and more with-the-pack than I generally like to be, but whatever — there’s a bunch of juicy, usable stuff in here. Slate readers woke up this morning to something big from the 22-year-old online magazine: a total redesign, complete with an overhauled backend to improve the site’s user […]

January 16, 2018
Hot Pod

Apple Podcast Analytics is finally live (and with it, the ability to see how many people are skipping ads)

Digits to start the year. As always, we begin with the question: is the industry growing, and if so, how? Here are two numbers I’m using to keep track: Audience: 67 million U.S. monthly listeners, according to Edison and Triton Digital’s annual Infinite Dial report, which gives the industry its clearest number to beat. That’s […]

January 2, 2018