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podcast advertising

podcast advertising
podcast advertising

Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax

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Apple, podcasting’s dominant (and mostly benign) middleman, is rebooting how it delivers shows

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Hot Pod: Should Apple become a more useful middleman for the podcast industry — and if so, how?

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Hot Pod: Will the next wave of audio advertising make podcasts sound like (yuck) commercial radio?

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Amazon’s next move is giving its Audible original programming to all Prime members

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Is Hillary Clinton’s podcast propaganda or a milestone for political podcast advertising?

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A new player aims to bring the podcast advertising analytics some want (and others fear)

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Are too many people skipping the ads in podcasts?

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Is the Stitcher deal a step toward a closed podcast ecosystem?

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Is This American Life violating the public radio mission by straying to platforms like Pandora?

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A new podcast power is formed, on Pineapple Street

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A few important new players are going to change what people think of as a “podcast”

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The battle for your car’s dashboard — and for your ears during your commute — is on

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Not enough advertisers for podcasts, or not enough podcasts worth advertising on?

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What should an on-demand news podcast look like?

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A few important things about the new season of Serial

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Decoding the secret histories of podcasting

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What will we find out from the deeper podcast metrics everyone says they want?

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Podcast upfronts, 99% Invisible goes dynamic, and Freakonomics goes broadcast

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The Netflix-YouTube-Twitter-Starbucks of podcasting

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