Hot Pod Archives

Tag: Midroll

Hot Pod

The Curious Case of Getting Curious with Jonathan Van Ness

I’m nowhere near the first person to say this, but it’s nevertheless worth shouting out loud: Getting Curious With Jonathan Van Ness is exceptional listening. The chief reason as to why is right there in the title: the Queer Eye star is a vivid interviewer whose curiosity is sharp, sprawling, infectious. That’s a real and […]

July 24, 2018
Hot Pod

Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax

MEASUREMENT BITE. Been a while since we’ve checked back into what is arguably the most important subject in the podcast business. Let’s fix that, shall we? “The good news for podcasters and buyers is measurement challenges are 97 percent solved,” Midroll Media CRO Lex Friedman said on a podcast panel at the National Association of […]

April 17, 2018
Hot Pod

Homepages may be dead, but are daily news podcasts the new front page?

Paywalls and prospects. I’ve always been curious about Stitcher Premium. There are several reasons for this. The first and most prominent is a matter of my inbox: over the past few months, I’ve seen an uptick in messages from creators asking about the pros and cons of working with the paywalled premium podcast platform. Some, […]

March 27, 2018
Hot Pod

Turns out people really like podcasts after all (and now we have numbers to prove it)

Welcome to Hot Pod, a newsletter about podcasts. This is issue 149, published January 30, 2018. One month in. When Apple rolled out its long-awaited in-episode podcast analytics last month, part of the anxiety (and excitement, really) was finding out whether, essentially, the world would end. Which is to say, whether this whole podcast thing […]

January 30, 2018
Hot Pod

If your favorite podcast gets a new host, is it still your favorite podcast?

LONGEST SHORTEST WHY. Andrea Silenzi, creator of Panoply cult favorite Why Oh Why, is moving to Midroll to take over as the new host of Hillary Frank’s beloved parenting podcast, The Longest Shortest Time. The change will kick in at the start of next year. Frank has hosted The Longest Shortest Time since creating the […]

November 28, 2017
Hot Pod

Who are podcast “super listeners,” what do they do, and how do we build podcasts for them?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 140, published November 14, 2017. Hello from Chicago, where I’m writing this in the lovely Hearken offices. Much thanks to the team for letting me in from the Midwestern cold. The voice of Vox. We now know who is going to host the upcoming Vox […]

November 14, 2017
Hot Pod

Can sports turn the local podcast business into a green monster?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 137, published October 24, 2017. WBUR wades into the daily podcast grind…with sports. So, one of the structural advantages of on-demand audio — and of the internet more broadly, with the way it collapses physical space — is how it allows publishers to identify, […]

October 24, 2017
Hot Pod

These are the most important developments in the podcast business so far in 2017

Welcome to Hot Pod, a newsletter about podcasts. This is issue 135, published September 5, 2017. Programming note! Ah yes, so we are in September! As you might already know, I’m taking a five-issue break from writing Hot Pod, starting next week and back on October 17, to do the Knight Visiting Nieman Fellowship in […]

September 5, 2017
Hot Pod

The daily podcaster’s choice: Try to fit in listeners’ crowded mornings or tackle the evening commute?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 133, published August 22, 2017. The daily show. If The New York Times’ The Daily and NPR’s Up First — taken collectively as, like, an index fund of the daily news podcast construct writ large — have taught us anything, it’s that there’s a […]

August 22, 2017
Hot Pod

What’s coming next in podcast adaptations: Adaptations of other forms of media to podcasts

Welcome to Hot Pod, a newsletter about podcasts. This is issue 129, published July 25, 2017. Hey folks! We’re talking about adaptations, once again. Gimlet wraps a big week for Homecoming. In the same week that the experimental fiction podcast debuted its second season, Deadline reported that its TV adaptation has received a two-season pickup by Amazon, […]

July 25, 2017