Hot Pod Archives

Tag: Midroll Media

Hot Pod

American Podcast Publishers finds some opportunity in international advertising

When considering the global potential for podcasts, the prospects of non-American podcast companies and publishers — like the BBC, Louie Media, the Australian (I guess? what a week for that organization), and so on — only make up half the story. The other half revolves around the relationship between American publishers and their non-American audiences […]

August 14, 2018
Hot Pod

These are the most important developments in the podcast business so far in 2017

Welcome to Hot Pod, a newsletter about podcasts. This is issue 135, published September 5, 2017. Programming note! Ah yes, so we are in September! As you might already know, I’m taking a five-issue break from writing Hot Pod, starting next week and back on October 17, to do the Knight Visiting Nieman Fellowship in […]

September 5, 2017
Hot Pod

Which is the bigger morning news podcast, The Daily or NPR’s Up First? And does it matter?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 134, published August 29, 2017. Art19 closes out a busy August. Last week, the California-based technology company announced a $7.5 million Series A funding round led by Bertelsmann Digital Media Investments and DCM Ventures. This makes Art19 the third podcast venture to issue such […]

August 29, 2017
Hot Pod

The daily podcaster’s choice: Try to fit in listeners’ crowded mornings or tackle the evening commute?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 133, published August 22, 2017. The daily show. If The New York Times’ The Daily and NPR’s Up First — taken collectively as, like, an index fund of the daily news podcast construct writ large — have taught us anything, it’s that there’s a […]

August 22, 2017
Hot Pod

Post-election, how do you create a politics podcast for a market (still) flooded with politics podcasts?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 130, published August 1, 2017. Strong early feedback for NPR’s Wow in the World. Kids’ podcasts: there are rising arguments for more, and we now have some numbers for those looking into building a strategy. NPR tells me that Wow in the World, the […]

August 1, 2017
Hot Pod

Three things to watch around the launch of Mogul, Spotify’s latest exclusive podcast

Welcome to Hot Pod, a newsletter about podcasts. This is issue 118, published May 2, 2017. Gretta Cohn officially launches her new podcast studio. About two months after announcing her departure from Midroll, where Cohn most recently served as the company’s executive producer, her solo venture now has a name and an initial client list. The […]

May 2, 2017
Hot Pod

Hot Pod: What will happen to the election podcast boom on Nov. 9?

Welcome to Hot Pod, a newsletter about podcasts. This is issue ninety-three, published October 25, 2016. “We’re built on top of a foundation that we feel pretty good about,” PRX CEO Kerri Hoffman said. “I’m excited that we’ll never start from zero again.” We were discussing Radiotopia’s 2016 fall fundraising campaign, which kicked off on […]

October 25, 2016
Hot Pod

We now have new, free rankings to show how podcasts stack up against each other

Public podcast ranking. This just in, and it’s pretty big: Podtrac, a decade-old podcast measurement and advertising company, rolled out what it calls “the first free Podcast Industry Audience Ranking” on Tuesday morning. The free report, which will be published on a monthly basis, is designed to show how “the top 10 networks” stack up […]

May 24, 2016
Hot Pod

Like it or not, audio is entering the Content Wars. How do we navigate that fight?

“This isn’t about arguing who’s right or wrong,” writes Federico Viticci, a technology blogger who publishes on his own independently operated site, Mac Stories. “It’s about recognizing the divergence of needs and opinions in an industry that, in many ways, is still in its formative years.” That, in a nutshell, sums up where we are […]

May 10, 2016
Hot Pod

Panoply’s parent company takes a stake in Gimlet Media

Gimlet Media raises $6 million in Series A funding. Last week, I wrote a quick item noting that Gimlet, your friendly neighborhood podcasting company that narrates its own emergence into corporate self-actualization, was pursuing a Series A fundraising round — a move typical of startups oriented toward rapid growth. That round is now closed, with […]

December 8, 2015