Hot Pod Archives

Tag: Lex Friedman

Hot Pod

Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax

MEASUREMENT BITE. Been a while since we’ve checked back into what is arguably the most important subject in the podcast business. Let’s fix that, shall we? “The good news for podcasters and buyers is measurement challenges are 97 percent solved,” Midroll Media CRO Lex Friedman said on a podcast panel at the National Association of […]

April 17, 2018
Hot Pod

Who are podcast “super listeners,” what do they do, and how do we build podcasts for them?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 140, published November 14, 2017. Hello from Chicago, where I’m writing this in the lovely Hearken offices. Much thanks to the team for letting me in from the Midwestern cold. The voice of Vox. We now know who is going to host the upcoming Vox […]

November 14, 2017
Hot Pod

Apple’s new analytics for podcasts mean a lot of change (some good, some inconvenient) is on the way

Welcome to Hot Pod, a newsletter about podcasts. This is issue 123, published June 13, 2017. We’ve got a lot to talk about. “It may look obscure,”tweeted Gimlet’s Matt Lieber, “but this is the biggest thing to happen to the podcast business since Serial first went nuclear.” Lieber was talking about a major announcement that came […]

June 13, 2017
Hot Pod

Is Spotify’s move into original podcasts a pure platform play or something more open?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 109, published February 28, 2017. Hey folks — we got a ton of news to sort through. Let’s clip through, pew pew pew. About those original Spotify podcasts. The music streaming giant announced its initial ((Initial, that is, if you don’t count Clarify, the […]

February 28, 2017
Hot Pod

Hot Pod: Macmillan’s new network shows how podcasts can be a logical next step for book publishers

Welcome to Hot Pod, a newsletter about podcasts. This is issue ninety-nine, published December 6, 2016. Midroll’s new executive hires: Korri Kolesa is the new head of sales, replacing Lex Friedman as he settles into his new chief revenue officer role. Eric Spiegelman is the new VP of business affairs, taking now-CEO Erik Diehn’s place. I’m […]

December 6, 2016
Hot Pod

Hot Pod: Will the next wave of audio advertising make podcasts sound like (yuck) commercial radio?

Welcome to Hot Pod, a newsletter about podcasts. This is issue eighty-nine, published September 27, 2016. Panoply opens a London office. The Slate Group’s audio arm announced yesterday that it was expanding into the good ol’ United Kingdom. Specifically, the company is opening a new production office in London that will “facilitate closer collaboration with […]

September 27, 2016
Hot Pod

The podcast industry puts on a too-big blazer and tries to impress the old guy at the party

The dog and pony show. Yesterday saw the second annual IAB Podcast Upfronts, the industry event meant to drum up interest in the medium among ad buyers. The day’s programming — which was long, exhausting a full-day affair that ran over eight hours that nearly drove me to my first cigarette in a long while […]

September 8, 2016
Hot Pod

Is the Stitcher deal a step toward a closed podcast ecosystem?

Big moves at Midroll Media and EW Scripps. Okay, two big things from Midroll: (1) E.W. Scripps, the parent company of Midroll Media, has acquired Stitcher, the podcasting app that’s widely considered to be the most popular alternative to the default Apple podcast app, for $4.5 million in cash. According to the Wall Street Journal […]

June 7, 2016
Hot Pod

A few important new players are going to change what people think of as a “podcast”

Infinite Dial. The numbers are in, and…well, they’re looking quite good. Last Thursday, Edison Research dropped the latest edition of their annual “Infinite Dial” report, a survey study that looks at consumer adoption of digital media. The report, which is conducted in partnership with Triton Digital, has a particular emphasis on audio, though it also […]

March 15, 2016
Hot Pod

Podcast upfronts, 99% Invisible goes dynamic, and Freakonomics goes broadcast

The IAB podcast upfronts. WNYC’s Jerome L. Greene Space is a fun-sized studio at the bottom of the station’s building that has served as the home of many podcasting firsts. Located on an assuming corner somewhere south of West Village, the past few months alone has seen the space used for first WNYC Women’s Podcast Festival, the […]

September 15, 2015