Hot Pod Archives

Tag: Lauren Ober

Hot Pod

Alexa, can you get my kid to brush his teeth? (Oh, and Alexa? How exactly can I make money with you?)

Chomping at the bit. “Gimlet is a multimedia storytelling brand, not just a podcast network,” declared Jenny Wall, the company’s newly hired chief marketing officer, in a Fast Company piece in January. That identity refashioning is mostly tethered to Gimlet’s increasingly formalized dealings with Hollywood, but it’s beginning to rear its head in other intriguing […]

March 6, 2018
Hot Pod

Hot Pod: There’s a new (and problematic) way to measure which podcasts are the most popular

Welcome to Hot Pod, a newsletter about podcasts. This is issue eighty-eight, published September 20, 2016. Another public-facing podcast ranker. It’s troublesome, though if you’re a podcast publisher you best pay close attention nonetheless. This one’s going to be long, so either skip it or strap in. Here’s the deal: Podtrac, the decade-old podcast measurement […]

September 20, 2016