Hot Pod Archives

Tag: In The Dark

Hot Pod Insider

A Thoughtful Approach to Direct Community Support

American Public Media’s experiments with Facebook Groups.

July 20, 2018
Hot Pod

Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax

MEASUREMENT BITE. Been a while since we’ve checked back into what is arguably the most important subject in the podcast business. Let’s fix that, shall we? “The good news for podcasters and buyers is measurement challenges are 97 percent solved,” Midroll Media CRO Lex Friedman said on a podcast panel at the National Association of […]

April 17, 2018
Hot Pod

The true crime show that’s gotten comparisons to Serial is heading for a second season and a new case

Welcome to Hot Pod, a newsletter about podcasts. This is issue 106, published February 7, 2017. The Serial team forms a new production company, Serial Productions, and drops details on its latest project. This story got tons of pick-up when it was announced last Wednesday — getting write-ups on Variety, Deadline, EW.com, and Vulture, which I wrote […]

February 7, 2017
Hot Pod

Hot Pod: What will happen to the election podcast boom on Nov. 9?

Welcome to Hot Pod, a newsletter about podcasts. This is issue ninety-three, published October 25, 2016. “We’re built on top of a foundation that we feel pretty good about,” PRX CEO Kerri Hoffman said. “I’m excited that we’ll never start from zero again.” We were discussing Radiotopia’s 2016 fall fundraising campaign, which kicked off on […]

October 25, 2016
Hot Pod

Hot Pod: There’s a new (and problematic) way to measure which podcasts are the most popular

Welcome to Hot Pod, a newsletter about podcasts. This is issue eighty-eight, published September 20, 2016. Another public-facing podcast ranker. It’s troublesome, though if you’re a podcast publisher you best pay close attention nonetheless. This one’s going to be long, so either skip it or strap in. Here’s the deal: Podtrac, the decade-old podcast measurement […]

September 20, 2016
Hot Pod

The podcast industry puts on a too-big blazer and tries to impress the old guy at the party

The dog and pony show. Yesterday saw the second annual IAB Podcast Upfronts, the industry event meant to drum up interest in the medium among ad buyers. The day’s programming — which was long, exhausting a full-day affair that ran over eight hours that nearly drove me to my first cigarette in a long while […]

September 8, 2016