Hot Pod Archives

Tag: Alexa

Hot Pod Insider

Testing direct donations over Alexa

“Alexa, take my money.”

July 6, 2018
Hot Pod

Phew, we’ve apparently solved 97% of the podcast measurement problem — everybody relax

MEASUREMENT BITE. Been a while since we’ve checked back into what is arguably the most important subject in the podcast business. Let’s fix that, shall we? “The good news for podcasters and buyers is measurement challenges are 97 percent solved,” Midroll Media CRO Lex Friedman said on a podcast panel at the National Association of […]

April 17, 2018
Hot Pod

Alexa, can you get my kid to brush his teeth? (Oh, and Alexa? How exactly can I make money with you?)

Chomping at the bit. “Gimlet is a multimedia storytelling brand, not just a podcast network,” declared Jenny Wall, the company’s newly hired chief marketing officer, in a Fast Company piece in January. That identity refashioning is mostly tethered to Gimlet’s increasingly formalized dealings with Hollywood, but it’s beginning to rear its head in other intriguing […]

March 6, 2018
Hot Pod

Can public radio powerhouse WNYC navigate a crisis of its own making?

“The Troubles.” We’re three months into New York Public Radio’s reckoning with sexual harassment and an organizational culture that allowed for bullying and discriminatory behaviors that have especially hurt women and people of color. (See here, here, and here.) And it’s far from over. Boris Kachka, writing for New York magazine’s The Cut (where the […]

February 6, 2018
Hot Pod

Subcast wants to bring podcast publishers and smart-speaker users together

First-tinkerer advantage. There should be little doubt over who will set the terms for voice-first computing in its early going, whether via smart speaker or whatever comes immediately after that. Barring the apocalypse (in which case, we’ll be doubting a great many other things), it’ll be some combination of Amazon, Google, and/or Apple, though it […]

January 23, 2018
Hot Pod

Who needs video? Slate is pivoting to audio, and making real money doing it

Slate Outlook. This is a tad newsier and more with-the-pack than I generally like to be, but whatever — there’s a bunch of juicy, usable stuff in here. Slate readers woke up this morning to something big from the 22-year-old online magazine: a total redesign, complete with an overhauled backend to improve the site’s user […]

January 16, 2018
Hot Pod

What the rise of the smart speaker might mean for podcasts (and on-demand audio in general)

Just a heads up: I’m told that the Interactive Advertising Bureau (IAB) will indeed be publishing a 2018 update to its podcast advertising study, which means we’ll be able to get at least one contiguous read of the industry’s year-over-year ad revenue growth. As a reminder, the IAB’s inaugural podcast advertising report, which dropped last […]

January 9, 2018
Hot Pod

The daily podcaster’s choice: Try to fit in listeners’ crowded mornings or tackle the evening commute?

Welcome to Hot Pod, a newsletter about podcasts. This is issue 133, published August 22, 2017. The daily show. If The New York Times’ The Daily and NPR’s Up First — taken collectively as, like, an index fund of the daily news podcast construct writ large — have taught us anything, it’s that there’s a […]

August 22, 2017
Hot Pod

Apple, podcasting’s dominant (and mostly benign) middleman, is rebooting how it delivers shows

Welcome to Hot Pod, a newsletter about podcasts. This is issue 122, published June 6, 2017. I sunk a lot of hours this weekend trying to write a column on “Peak Podcasting,” following some inspiration from a tweet by the esteemed Lizzie O’Leary — which speaks to a broad feeling that I’ve been seeing a […]

June 6, 2017
Hot Pod

Hot Pod: The three numbers that mark the state of podcasting in 2017

Welcome to Hot Pod, a newsletter about podcasts. This is issue 102, published January 10, 2016. Digits to start the year. Is the podcast industry growing, and if so, how? I’m keeping these three numbers taped to the corner of my laptop as benchmarks to keep track: Audience size: 57 million U.S. monthly listeners, according […]

January 10, 2017