The podcast industry is buzzing in the midst of a Bloomberg report stating that Apple is in preliminary talks to finance original, exclusive podcasts for its platform. To better understand how Apple thinks about exclusive content and how this effort might maybe play out within podcasting, however, it’s worth examining the company’s current position in […]
SOUND THE TAKE ALARM. Big news drop this evening. Let’s jump in: There had been rumors, and there had been increasing reason to believe them. Spotify’s buzzy start to the year, in which the Swedish platform spent hundreds of millions of dollars acquiring its way into the podcast industry, had begun to inspire questions about […]
Checking in on a story that’s been rumbling for a few days now on Reddit and in various podcasting Facebook groups: the sudden appearance of a lot of one-star ratings for certain podcasts in Apple Podcasts. One show, the true crime podcast Obscura, has gone public about the problem, and when I reached out to […]
Nielsen, the global data and measurement firm, is launching something called the Podcast Listener Buying Service, which aims to give participating clients — i.e. participating podcast publishers — insights into the buying habits of audiences affiliated with the listening bases of specific shows.
The “Netflix for Podcasts” Theory and Non-US Markets
Edison Research, in partnership with NPR, has released the 2019 Smart Audio Report.
Just a thought, in relation to a soon-to-be ubiquitous feature.
A Patreon-like playbook?
From Variety: Spotify believes “Facebook’s Libra Cryptocurrency Will Help Subscription Services.”