What are the podcast ad implications here?
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The interview sheds some light into the thinking that informs Spotify’s emerging podcast adventures.
You might have heard that iHeartMedia, the bankruptcy-fighting broadcast radio giant and podcast upstart, is preparing for a possible IPO in a bid to raise funds to continue paying off its debts. The New York Times report on the matter kicked off with this big lede: “Is there room for radio in the age of […]
A Voxnest study suggests gains across a few continents.
Follow the money (?)
(1) Spotify announced this morning that it is moving to acquire Parcast, the Los Angeles-based company founded in 2016 by Max Cutler that trades in a genre-oriented, high-volume portfolio with broad titles like Serial Killers, Cults, and Unsolved Murders. (My dude Jonah Bromwich at the New York Times has described the company’s fare as “pulp […]
Also at Thursday’s Hot Pod Summit (gotta keep the #brand strong, friends), I was joined on stage by Courtney Holt, Spotify’s Head of Studios and Video, along with Gimlet co-founders Alex Blumberg and Matt Lieber, who both now hold Managing Director titles at the company, to talk through some details about the Swedish streaming platform’s […]
It’s Spotify Day +13. My inbox has pretty much started to chill after all the news, which has given me some time to sift through and check out what’s been occupying the Hot Pod hive mind. And from where I sit, there were two threads that stood out. The first thread is the prevalence of […]
The acquisition by Gimlet and Anchor by Spotify really threw me for a loop, I must admit. And I don’t just mean because it’s a big story that happened to coincide with a busy period at Hot Pod when we had plans to cover other things. I have conflicting and unresolved opinions about the arrival of such a huge deal in the podcasting world that I’m still working out, so now you get to read me processing over the next few hundred words….
I need a break from spilling out my brain juice on this subject, if only because I require some time to process and get a clearer view on the bigger picture. In the meantime, some details to clock that didn’t make the emergency newsletter bonanza…