Issue 168,  published July 10, 2018

Crooked Media unveils details on its first audio documentary, The Wilderness

The limited series drops on July 16, 2018.

The rollout for Crooked Media’s first audio documentary, The Wilderness, began yesterday with the launch of a standalone website — which gives a preview of the season’s overall 15-part structure as well as the extensive list of interviewees who will be featured on the program — along with a trailer that was also dropped in the Pod Save America RSS feed, which pushed the podcast feed up the charts. (Tried-and-true pre-launch strategy, this.)

The series will debut on July 16. Two things to note here:

  • Interestingly, The Wilderness is a coproduction between Crooked Media and Two-Up Productions, the shop behind Limetown and 36 Questions. Pretty big get for the latter.
  • Also: What’s always been super interesting to me about Crooked Media is how…hard it is to describe. Yes, it’s a media company, albeit one that’s explicitly political, and though there are certainly media companies with overtly political bents across history — from progressive magazines like The Nation to right-wing outlets like Fox News — there’s something about Crooked Media that feels a little more, for lack of better word, alive. Or to put it another way: openly willing to directly interact with the physical world, where conventional media companies often feel separate and apart from the world. A very smart Hot Pod reader once floated the idea of a world in which a platform like Crooked Media could very well perform functions resembling that of…well, political parties. It’s a curious idea, and I’m further curious to see how The Wilderness extends this thesis.