Nicholas Quah

I run this thing.

Insider: NPR Radio Ratings are down… but its podcast audiences are up.

July 16, 2020

IAB: 2020 Podcast Ad Projections Revised Downwards

We now have a tangible glimpse at how the pandemic has affected podcast advertising in the US — as opposed to listenership, which had been our primary focus over the past few months — courtesy of the IAB’s fourth annual podcast ad revenue study that came out yesterday. These reports are principally supposed to provide […]

July 14, 2020

It’s official: SiriusXM formally announces Stitcher acquisition

Yesterday, SiriusXM formally announced that it is acquiring Stitcher. According to the press release, the transaction will involve $265 million in cash payment to Scripps, with an additional $60 million on the table based on performance goals through 2020 and 2021. This puts the value of the deal at $325 million, officially making this the […]

July 14, 2020

Tracking: July 14, 2020

This Week in Spotify. (1) From the Wall Street Journal: “Omnicom Media Group plans to spend $20 million on advertising in podcasts distributed by Spotify Technology SA under a deal covering the second half of this year, the companies said.” At this point, Omnicom’s advertising will be limited to Spotify’s exclusive and original podcasts. The […]

July 14, 2020

Insider: Spotify strikes $20 million podcast advertising partnership with Omnicom

July 9, 2020

Stitcher is being sold to SiriusXM

And there you have it: Stitcher will have a new parent company. The Wall Street Journal’s Anna Steele had the scoop last night, reporting that SiriusXM will buy Stitcher from EW Scripps in a deal that’s valued at around $300 million, citing people familiar with the matter. That value would make this the biggest podcast […]

July 7, 2020

Tracking: July 7, 2020

This Week in Spotify. Two stories that are part of the same thread: First, today, Spotify is releasing localized versions of Sandra, Gimlet’s scripted podcast series from 2018, in four non-English speaking markets: Brazil, France, Germany, and Mexico. According to the corporate blog post, the effort involved script alterations, casting choices, and local production teams […]

July 7, 2020

Insider: July 2, 2020

  • Edison’s Latino Podcast Listener Report
  • Sony Music Entertainment-Marc Smerling
  • Follow-up to IP and Ownership… and that’s about it today
July 2, 2020

Mid-Year Check-In

We were on track to have a very different kind of 2020. That’s an obvious understatement, but it’s a statement worth making nonetheless. Podcast listenership had continued to grow at a steady and dependable pace. According to the latest Infinite Dial report, an estimated 104 million Americans over the age of 12 now identify as […]

June 30, 2020

Tracking: June 30, 2020

ICYMI. Probably the biggest “whoa, if true” story from last week: The Information reports that EW Scripps is shopping Stitcher around for a sale. SiriusXM and Spotify were cited as possible suitors. As a reminder, Scripps paid over $50 million for Midroll Media in 2015 and about $4.5 million for the Stitcher app in 2016, […]

June 30, 2020