I’d shove these deep in the back of my brain if I were you, ‘cuz it’ll probably come into play sometime soon:
(1) Apple Music has reportedly overtaken Spotify in paid US subscribers. Citing “people familiar with the matter,” the Wall Street Journal reported: “Apple Music had more than 28 million subscribers in the U.S. as of February, compared with Spotify’s 26 million, the people said. Neither service publicly breaks out regional subscriber counts, and those figures include only paying users, excluding those in trial offerings that the companies can count in their public subscriber disclosures.”
Why does this matter? I recommend checking out the dude Peter Kafka’s analysis over at Recode: “If Apple wants to sell services, Apple can be very good at selling services” … with ramifications for the company’s gaming, news, and video services. And, of course, all the potential services that comes after that. *cough* *cough*
(2) There’s a theory floating about, originated by an iOS developer named Steve Troughton-Smith, that Apple has plans to break up iTunes and spin out Music, Podcasts, and Books as separate desktop apps. This is the relevant Twitter thread, and here’s an accompanying Cult of Mac write-up with some additional context.